Bain Public will be a Shaper and Speaker at South Summit 2021


(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public, will lead two panels as both a panelist and moderator at South Summit 2021 on October 5th-7th in Madrid, Spain.

About South Summit
South Summit is a leading innovation global platform that connects entrepreneurs, corporations and investors to generate business and shape the future. South Summit is where innovation meets business; they’re focused on business opportunities and disruptive trends that gather together the entrepreneurial ecosystem.

A Sustainable Tomorrow
We are living in interesting times; the world is changing at a rapid pace! Political, social, technological, financial instability is all around and, while opportunity surrounds us, not everyone is able to seize it. Entrepreneurs are the antidote to crises, including climate change. They play a crucial role. South Summit aims to inspire the next generation of startups and companies to be the change the world needs by transitioning to a sustainable global economy.

Panel Information

Topic: Sustainability Objectives VS Financial Viability: A Paradox for CleanTech Startups
Date: October 5th-7th, 2021 | 9:30 AM – 7:00 PM
Where: La Nave, Madrid, Spain

About the Panels
In his panels, Paul will discuss the key challenges product leaders face when dealing with the polarity of sustainability vs financial viability. Startups that have sustainability programs want to persuade customers that they are working to have a positive effect on the world, and can be useful to the worldwide community. The details and results of those programs are often at odds with their financial viability where they may not derive benefits from the causes the company supports.

Running a startup isn’t easy work; you forgo stability in exchange for the promise of fast growth. The solutions aren’t obvious and success isn’t always guaranteed. Product Leaders within those startups need to be proactive when it comes to tying their sustainability efforts to metrics that matter. It’s more important than ever to set a viable business model with roadmap strategies that contribute to decreasing the likelihood of future climate hazards while legitimizing immediate revenue.

Looking forward, climate science tells us that further warming is unavoidable over the next decade at least and in all likelihood beyond. Eight major areas are particularly vulnerable to the changing climate: agriculture and food; coastal communities; ecosystems; fisheries; forestry; human health and wellness; physical infrastructure; and water. Product leaders of startups within those areas should care about how their products fit into people's lives, working to solve real pain points and launch market-tested, innovative features that have the power to transform our world, scale our capacity to assess climate risk while generating sufficient value to achieve their next financial milestone.

As a product leader, you want to achieve business success in ways that honour your ethical values as well as respect climate fundamentals. The more product features that contain innovative solutions to manage the climate risk you put out there the more you benefit from the ripple effects of this engagement. Paul will take a look at a handful of approaches and examples during his session, such as previous Bain Public clients we’ve helped like Blaise Transit and Wastack among others.

About Paul Ortchanian
Paul Ortchanian is exceptionally knowledgeable and well-rounded in all aspects of product management. He acquired the breadth of experience to find common denominators to make businesses successful through his leadership roles at San Francisco Bay Area startups and high-growth companies. A true consultant, coach, keynote speaker, and author all wrapped up in one, Paul shares his transition out of the corporate world and into starting his own business Bain Public, revealing the extreme challenges of unblocking company structure and policies from doing the right thing. He is a pro in injecting strategies and tactics to monetize his client's businesses.

Click here for a list of Paul's upcoming speaking engagements.

About Bain Public
Bain Public offers consistent roadmap planning processes & tools for business leaders and product managers organized around what motivates, inspires and improves growth. We offer a variety of articles, e-books and approaches designed to help organizations understand their digital strategies, introduce elements of roadmapping and establish product-led change amongst the senior leaders and managers. Our approach, product, expert advice and coaching helps entangle complex technology, people and roadmap dynamics.

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