Bain Public

Product Managers, Make your CEO provide a clear vision

There are so many articles about the challenges and stresses of being a product manager. But this is an article about your CEO’s duty to set a vision, to define why your company exists. For some product managers, the thought of talking openly about the void left by a missing vision statement is p...

You need to be contagious and thrive on the right amount of tension

I've been in product for a while. Each year I write a few lines to re-frame what the hell it is I do and how to remain successful. --- Product management is a discipline of quirky nonconformists responsible of defining the "why". Winning products thrive on the direction of these individuals who ...

Be the CRO (Chief Repeating Officer)

The tyranny of the urgent can lead product managers down slippery rabbit holes. These are the ones that set you up to those "unconnected dots" discussions where all you do is puke out frustration. You improvise, make up emotional reasons why certain features will take priority over others. You sa...