Bain Public

Why Empathy Is the Key to Success for Your Next Product Objective

The secret to success in software development is an elusive concept. Some companies spend years chasing it down. But the secret to success isn’t something you can put a price tag on, stack on features, or advertise in a marketing campaign. The best asset for a product manager, and the number one...

The Top 6 Roles to Describe a Product Manager

The role of a product manager could never fit into a box. It’s difficult to define. There’s no set or standard job description. So what exactly does a product manager do? And why should companies care about investing in them? The best product managers think strategically and make difficult trade...

The Top 7 Product Management Software Systems You Should Know About

It’s safe to say that shipping a product from start to finish is no easy task for a product manager. In order to get the job done properly and efficiently, product managers deserve the proper software, tools and resources needed to create and execute successful products. Bain Public’s experienced...