Bain Public

Showing all posts tagged "Repetition" ...

How to Use Repetition to Flatten the Forgetting Curve

The first and paramount responsibility of a product manager is the difficult task of building a shared understanding of the product strategy through listening, influencing, and repeating. While half of your time should be spent on the creation and management of the product strategy, another portion must be devoted to repeating it. State it to team members, and say it again to the CEO. This is how the product will benefit the organization. But what happens when you stop repeating and communicating the product vision and strategy? This is where the forgetting curve can set in. The Forgetting ...

Be the CRO (Chief Repeating Officer)

The tyranny of the urgent can lead product managers down slippery rabbit holes. The ones that set you up to those "unconnected dots" discussions where all you do is puke out frustration. You improvise, make up emotional reasons why certain features will take priority over others. You say it with a this-is-my-turf-don’t-touch-it tone. It stirs up resentment, leads to a loss of integrity and sometimes irrational acts. I’m often asked how I pull myself out of the weeds and work strategically and long-term. The first and paramount responsibility of a product Manager is a never-ending, difficul...